The Broad Photo Project, Or The Search for Potentials

Our contest has ended – congratulations, Karolina! – but the photo project lives on. Send us your selfies!

Did you hear? Broad turned 6 months old on September 18th! We’re pretty stoked about it. One of the ways we’re celebrating is with a new photo project, and we’d love it if you’d join us. Here’s the deal:

But with more smiles and laughter. And bras.

Broad caters to fuller-busted folks. But there are lots of fuller-busted people out there who don’t know that they’d fit that category! It’s like Buffy the Vampire Slayer. (Sooner or later, everything comes back to Buffy.) In season 7, the show’s arc focused on Potentials. These were thousands of women all over the world who had the potential to be called as the Slayer, and they didn’t even know about their secret specialness. Broad’s Potentials don’t possess dormant slaying abilities (that we know of); instead these are people who walk the earth believing that their bra size is a 38B when their best fit is more like a 32DD.

We Need Your Help!

This is where you come in. The photo project is a way for us to show how many different kinds of bodies can be Broad bodies. Take a photo of your bod in a Broad bra – you don’t have to show your face, and you don’t have to take off your shirt – and send it to us using #whatabroadlookslike. You can post it on Instagram or send it to us at info@broadlingerie.com. We’ll post a gallery on our website soon and (hopefully) someday in a Hall of Broads in our store. PLUS: if you submit your photo to us before October 18th, you’ll get a 20% discount on your next purchase and be entered to win a free bra!

To get the ball rolling, we’ll go first:

Sam is #whatabroadlookslike.

Shavaun is #whatabroadlookslike.

Your turn!