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Best of Broad: Goddess Yvette

It’s that time again, Broads: time to let you in on a few of our favourite things! Previous Best of Broad posts can be found here, here, and here.

Sometimes I think I care a little too much about bras. I often talk about them like they’re people, introducing them to customers with sentences like, “This is Matilda, she’s very popular.” (No, I don’t name the bras myself – they come with their own great names.) I can’t help it! I work with so many wonderful bras. But there’s one in particular holding the key to my bra fitter heart: the Goddess Yvette.

Her?

While she’s not exactly the Ann Veal of the bra world, Yvette can fly under the radar. This bra doesn’t necessarily scream special from the hanger. In fact, I sometimes have to wheedle a bit just to get folks to give it a chance. This is the “trust me, you’ll love it” bra – and they almost always do. At first glance, particularly in the light beige colour, Yvette might seem a little conservative or even boring. But look a little closer. She may surprise you!

The Look

Goddess describes Yvette’s lace as “bringing a touch of glamour to your everyday bra” and they’re totally right. “Everyday” means something a little different to everyone, but for lots of folks, it’s code for a bra that’s smooth, invisible under clothing, and comes in neutral colours. Yvette’s got you covered on all counts! Yes, there’s a seam at the side of the cup, and that glamorous lace. But thanks to clever design and fabric choice, none of that is likely to show through your t-shirt. This makes Yvette a fantastic alternative to foam-cup t-shirt bras.

Yvette has been around in black and beige for a while, and this season I’m very excited to say that you’ll also find her in a gorgeous navy. Not sure how to wear a blue bra? Yvette in navy does basically everything a black bra can do. Just wear it under anything dark coloured.

The Fit

But Yvette’s not all looks. She’s got substance, too! A particular strength is the wide, soft band. It offers a slight smoothing effect for those concerned about bumps, and it is astonishingly comfortable. The straps are wide, so they’re less apt to cut in or irritate, and they’re also slightly inset, so the petite-shouldered needn’t worry about slippage.

Another key feature is the full coverage cup. If controlling jiggle is a priority for you, you’ll love this. The coverage and firmer fabric are the boob security dream team – nobody’s getting out of there on their watch. And because the top part of the cup is lace, if a little of it peeks over your top’s neckline? It just adds to the outfit.

And last but not least, Yvette’s size range is great. This is a plus size range that includes full bust sizes. The band size runs from 36-52 depending on cup size, and the cups run up to a US J (a UK GG) depending on band size. (Note: we don’t regularly stock every single size, but they’re just a special order away!)

As I’m always saying, there’s no one bra that’s perfect for every body. As much as I love Yvette, even she isn’t going to work for everyone. But if she’s the one for you? You’ll never want to let her go.

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